Create a brighter future together
Our Purpose & Values
Our new purpose defines who we are, who our stakeholders are, and the impact we want to have in the world. It’s an evolution. It builds on our legacy and better reflects how we serve the needs of our customers, employees, partners and society.
Throughout our long history, we have gone above and beyond to protect the people who put their trust in us. We recognise the dramatic changes happening in our societies, whether driven by climate change, impacts to our health and wellbeing, or the effects of technology on work and the way we live our lives. In an era of unprecedented change, we are determined to shape a future in which we can all thrive.
How we live our culture
For Zurich, being a responsible and impactful business is more than a story we tell. It’s a principle that informs every action we take. It’s who we are.
We are guided by our values. We are optimistic, caring and reliable. With forward thinking, determination and a sense of togetherness, we bring our purpose to life.
Our purpose and values are at the basis of our strategy.
